Legal information · Data Act
Data export and portability
How to export
Site settings → Privacy → Export all data. The download is a ZIP archive: one CSV file (UTF-8, comma-separated, a header row, RFC 4180 quoting) per table and a manifest.json file with the site, the time of the export and the list of files. The summaries are also available through the Stats API (JSON and CSV).
Switching to another provider
Send the request to info@esentra.sk. No notice period applies; a transitional period of 30 calendar days follows, then at least 30 days for retrieving the data, after which the exportable data is erased. No fees are charged.
Files in the archive
| File | Content | Columns |
|---|---|---|
manifest.json | Format, site, time of the export (UTC) and the list of files with their rows and columns. | — |
settings.json | Settings of the site: content groups, item names, key steps, goals, click rules, privacy and the AI chatbot including own answers. | — |
organization.json | Name, plan and billing details of the organization, members with their roles. | — |
sessions.csv | Visits (raw records, at most the last 30 days); visitor = the daily pseudonymous fingerprint. | id, visitor, day, started_at, last_at, entry_path, exit_path, source, ref_domain, utm_source, utm_medium, utm_campaign, utm_content, device, browser, os, country, region, city, pageviews, engaged_ms, lat, lon, lang |
events.csv | Pageviews and events of the visits (raw records, at most 30 days) with speed metrics and frustration signals. | id, session_id, visitor, day, ts, name, path, pv, label, target, props, engaged_ms, scroll, rage, dead, err_clicks, js_errors, scroll_rev, scroll_dist, lcp, inp, cls, ttfb |
clicks.csv | Click positions for heatmaps (at most 90 days), without the fingerprint. | id, day, path, vw, x, y, doc_h, sel, label, target, interactive, ex, ey, flags |
daily_site.csv | Daily totals of the site: visitors, visits, pageviews, engagement, conversions, frustration. | day, visitors, visits, pageviews, engaged_visitors, bounces, time_ms, key_visitors, key_events, conv_visitors, conversions, frustrated, rage_views, dead_views, error_views, quickbacks, excessive, js_errors |
daily_pages.csv | Daily totals per page (path_hash = MD5 of the path, the key of the other page tables). | day, path_hash, path, visitors, views, engaged, time_ms, entries, exits, frustrated, rage_views, dead_views, error_views, quickbacks, excessive, js_errors, scroll_sum |
daily_items.csv | Daily totals per content group and item. | day, grp, item, visitors, views, engaged_visitors, time_ms, key_visitors, key_events, conv_visitors |
daily_sources.csv | Daily totals per source, referring domain and UTM campaign. | day, k, source, ref_domain, utm_source, utm_medium, utm_campaign, visitors, visits, key_visitors, conv_visitors |
daily_devices.csv | Daily visitors per device type, browser and operating system. | day, device, browser, os, visitors |
daily_events.csv | Daily totals per event, page and label. | day, k, name, path, label, target, events, visitors |
daily_clicks.csv | Daily clicks per element, including rage clicks, dead clicks and clicks with an error. | day, k, path, label, target, interactive, clicks, rage, dead, errs, sel |
daily_geo.csv | Daily visitors per country, region and city. | day, country, region, city, visitors, lat, lon |
daily_scroll.csv | Daily scroll depth per page and device in buckets. | day, path_hash, device, bucket, views |
daily_vitals.csv | Core Web Vitals per page, device and metric in buckets. | day, path_hash, path, device, metric, bucket, n |
daily_site_vitals.csv | Core Web Vitals of the whole site per device and metric in buckets. | day, device, metric, bucket, n |
daily_hours.csv | Visitors and pageviews per hour of the day. | day, hour, visitors, views |
daily_langs.csv | Visitors per browser language. | day, lang, visitors |
funnels.csv | Definitions of the funnels (steps as JSON). | id, name, steps, open_entry, direct, created_at, updated_at |
daily_funnels.csv | Daily visits reaching each funnel step per channel and device. | funnel_id, day, channel, device, step, visits |
funnel_days.csv | Precomputed details of the funnels per day (JSON). | funnel_id, day, details |
feeds.csv | Product feeds: address, detected format, mapping, status and counts. | id, url, kind, format, currency, mapping, status, error, items, bytes, quality, fetched_at, changed_at, next_at, created_at |
products.csv | Products imported from the feeds. | item_id, feed_id, group_id, title, description, url, path, path_hash, image, images, price, sale_price, currency, availability, delivery_days, stock, brand, gtin, mpn, category, attrs, accessories, active, updated_at |
product_attrs.csv | Parameters of the products (name, value). | item_id, name, value |
alert_log.csv | Alerts about problems of the site that were sent. | kind, day, detail, created_at |
chats.csv | Conversations of the AI chatbot: time, page, counts, result and rating. | id, visitor, day, started_at, last_at, locale, page, trigger_kind, variant, messages, ai_replies, basic_replies, products_shown, product_clicks, cart_adds, unanswered, rating_up, rating_down, handover, lead_sent, first_ms, topics |
chat_messages.csv | Messages of the conversations (personal data masked), with the products and sources shown; mode ai = generated by artificial intelligence. | id, chat_id, role, text, products, layout, sources, mode, topic, unanswered, rating, latency_ms, created_at |
inbox_items.csv | The shared Inbox: requests from the chat and feedback with a contact (with consent), the status, the assignment and the reply times. | id, source, chat_id, response_id, kind, name, email, phone, message, status, priority, assigned_to, locale, created_at, due_at, first_reply_at, replied_at, resolved_at, reminded_at |
inbox_notes.csv | Internal notes and the history of the Inbox items. | id, item_id, account_id, kind, text, created_at |
assistant_exposures.csv | Visits assigned to the chatbot and to the control group (at most 30 days). | day, visitor, grp, variant, offered |
daily_assistant.csv | Daily totals of the AI chatbot per variant of the welcome. | day, variant, visitors_shown, visitors_control, converted_shown, converted_control, chats, chats_ai, messages, products_shown, product_clicks, cart_adds, handovers, leads, unanswered, rating_up, rating_down, orders_assisted, revenue_assisted, topics |
kb_pages.csv | Pages of the website chosen as the knowledge of the AI chatbot. | url, title, status, error, chunks, fetched_at |
kb_chunks.csv | Text sections of the knowledge pages and own answers. | id, source, url, title, text, updated_at |
ai_summaries.csv | Weekly AI summaries of the site. | week, locale, text, created_at |
fb_surveys.csv | Surveys: the definition (steps, blocks, conditions, texts), the display and the schedule. | id, name, status, template, format, display, definition, version, active_from, active_to, created_at, updated_at, activated_at |
fb_survey_versions.csv | Earlier versions of the surveys' questions (the answers keep their version). | survey_id, version, definition, created_at |
fb_responses.csv | Survey responses: the context of the visit (page, device, channel, signals), the main score, the sentiment, the topic and the masked texts. | id, survey_id, version, visitor, day, started_at, updated_at, completed_at, steps, format, trigger_kind, locale, path, device, country, channel, signals, metric, score, score_max, sentiment, topic, text, element, element_xy, reference, custom, vars, inbox_id, ai_state, pii, preview |
fb_answers.csv | Every answered question of a response: the score, the chosen options, the masked text. | id, response_id, survey_id, day, block, qkey, type, metric, score, score_min, score_max, choices, text |
fb_shown.csv | Surveys shown by day (the daily fingerprint, kept as long as the raw data). | day, visitor, survey_id, grp, proactive, dismissed, answered, at |
fb_daily.csv | Daily summary of the surveys: shown, started, completed, closed and the control group. | day, survey_id, format, shown, started, completed, dismissed, control, conv_shown, conv_control, steps |
fb_rules.csv | Routing rules of the Inbox and the goals of the metrics. | id, kind, definition, active, created_at |
forms.csv | Forms found on the site: the key, the owner's name, the rule of success, the value and the shape of the fields. | id, form_key, name, path, success_rule, value, hidden, shape, shape_at, created_at |
form_fields.csv | Fields of the forms: the key, the label, the type, required and the order. | form_id, field_key, label, name, type, required, position |
form_sessions.csv | Raw form summaries per pageview: times and flags of the fields, the outcome (the daily fingerprint, kept as long as the raw data). | id, form_id, day, visitor, pv, ts, submit_at, device, path, attempts, submitted, outcome, time_ms, last_field, fields, errors |
daily_form_views.csv | Daily views of the forms by device. | day, form_id, device, views |
daily_forms.csv | Daily starts, submit attempts, successes and abandons of the forms by device. | day, form_id, device, starts, attempts, successes, abandons |
daily_form_fields.csv | Daily metrics of the fields: interaction, returns, corrections, blanks, errors, abandons, autofill, paste and times. | day, form_id, field_key, device, started, interacted, returns, corrections, blanks, errors, dropoffs, autofilled, pasted, t_ok_ms, t_ok_n, t_ab_ms, t_ab_n |
daily_form_times.csv | Histograms of the times in the fields and of the time to complete (for the medians). | day, form_id, field_key, device, metric, bucket, n |
daily_form_errors.csv | Daily error messages of the fields by kind (numbers and e-mails masked). | day, form_id, field_key, kind, message, n |
experiments.csv | A/B tests: the hypothesis, the pages, the audience, the goal, the plan of the calculator, the state and the last evaluation. | id, name, type, status, step, hypothesis, pages, page_match, targeting, goal, traffic, remember_days, mde, plan, starts_at, started_at, ends_at, ended_at, paused_reason, shipped, shipped_at, outcome, lesson, tags, result, evaluated_at, created_at, updated_at |
experiment_variants.csv | The variants of the tests: the name, the share of the visits and the changes. | experiment_id, vkey, name, weight, changes |
experiment_visits.csv | Raw: the visits (daily fingerprint) that saw a variant, kept a few days for the daily summaries. | experiment_id, day, visitor, variant, first_at, device, pages, missed |
daily_experiments.csv | Daily visits, conversions, revenue and guardrails of every variant by device and channel. | experiment_id, day, variant, device, channel, visits, pages, missed, conversions, revenue, revenue_sq, js_errors, rage, dead, quick_back, engaged |
daily_experiment_vitals.csv | Daily histograms of the speed (LCP, INP, CLS) of the test's pages by variant. | experiment_id, day, variant, metric, bucket, n |
daily_experiment_counts.csv | Daily counters by variant: forms started and sent, feedback answers and chats. | experiment_id, day, variant, k, n |
experiment_clicks.csv | Clicks on the test's pages by variant (the heatmap by variant), without the visitor. | id, experiment_id, variant, day, path, vw, x, y, doc_h, sel, label, target, interactive, ex, ey, flags |
seo_audits.csv | SEO audits: the state, the pages crawled, the health score, the counts of problems, robots.txt and the facts of the whole site. | id, state, trigger_kind, start_url, max_pages, found, crawled, html_pages, ok_pages, score, errors, warnings, notices, robots_status, robots, facts, error, created_at, started_at, finished_at |
seo_pages.csv | Pages of the last audits: the address, the status, the time, the title, the description, the heading, the canonical and robots. | audit_id, url, path, source, depth, state, status, error, ms, bytes, ctype, redirect, title, description, h1, canonical, robots, lang, words, inlinks, fetched_at |
seo_issues.csv | Problems the audits found: the check, the page and what was found. | audit_id, code, path, detail |
seo_links.csv | Links with a problem: broken, redirected, nofollow inside the site, empty text. | audit_id, to_url, external, nofollow, anchor, status |
seo_fixes.csv | SEO fixes: the kind, the page, the new and the previous value, the state, the source, the reason and the times. | id, kind, path, ref, value, previous, state, source, issue_code, reason, evidence, ai, test_id, rev, error, created_at, approved_at, deployed_at, verified_at, reverted_at |
seo_fix_log.csv | The history of the SEO fixes: who did what and what the plugin reported. | id, fix_id, at, action, detail |
seo_tests.csv | SEO tests on groups of pages: the pattern, the template, the groups and the result. | id, name, pattern, kind, template, metric, state, pages, result, created_at, started_at, ended_at |
search_connections.csv | Connections to Google Search Console and Bing (without the tokens and keys). | engine, property, state, error, imported_to, backfill_to, imported_at, created_at |
search_daily.csv | Search data by day: query, page, country, device, clicks, impressions and the position. | engine, day, query, page, country, device, clicks, impressions, pos_sum |
search_inspections.csv | The index status of the busiest pages in Google. | url, verdict, coverage, indexing, google_canonical, last_crawl, checked_at |
daily_landings.csv | Daily landing pages of the visits from search engines and AI assistants with goals, orders and revenue. | day, source, path, channel, visits, engaged, conv_visits, orders, revenue |
daily_ai_bots.csv | Daily requests of AI crawlers and search engines' crawlers by path (counted by the plugin, without IP addresses). | day, bot, path, hits, verified |
daily_vitals_attr.csv | What slowed the pages down on a sample of the visits: the element, the kind of interaction and the parts of the time. | day, metric, path, target, url, n, value_sum, p1_sum, p2_sum, p3_sum, p4_sum |